Today marks one year since I began offering online workshops and freelancing. Starting a business as a woman over 35 can feel overwhelming — especially when you’re trying to promote your work without spending endless hours or money on strategies that don’t bring genuine leads. Looking back, there are ten things I wish I’d known from the start. I’m sharing them here in the hope they save you time, money, and unnecessary stress. 1) Identify your target audience early Your targe

Online Business Coaching: Gain Clarity & Attract Leads Fast "Are you ready to trade the 'what ifs' for a business that actually works? For many women over 35, the desire to start an online business comes from a deep need for change, but the path from a great idea to consistent leads often feels like guesswork. Online business coaching has emerged as the most powerful way to cut through that noise, providing the strategy you need to sharpen your growth from day one. If you’re

The world of entrepreneurship continues to evolve, and March 2026  has already revealed some exciting small business trends . Across many industries, people are creating businesses that combine purpose, flexibility and meaningful connections. If you are exploring business ideas or modern entrepreneurship trends , here are five of the most talked-about business directions right now: 1. Online education and workshops  – Experts are increasingly sharing their knowledge through d

Business coaching is a collaborative process that helps individuals clarify their goals, strengthen their mindset and develop practical strategies to grow professionally or build a business. Unlike traditional consulting, where someone simply tells you what to do, a business coach works alongside you — asking powerful questions, offering guidance and helping you uncover your own best solutions. A good business coach helps you step back from the daily pressures of work and loo

Digital marketing—also known as Marketing digital or Online marketing—is the art of promoting products and services using online channels like social media, search engines, email, and websites. If you’ve ever wondered “What is marketing in the digital age?” it’s simply Business marketing powered by the internet, data, and even AI marketing tools that help entrepreneurs grow faster and smarter. When I started, I had zero knowledge of social media. I truly believed that if I ju

How to Start Creating Change in Your Life After 35! Being in you mid-30's or beyond often brings a quiet but powerful question: “Is this the life I want?” If you, like I have, asked yourself a similar question recently, then maybe you feel stuck! Maybe you’re craving something more! Maybe you’re ready to reconnect with the dreams you’ve put aside for years! Like I did. The good news? Creating change after 35 is not only possible it’s often the moment when us women make thei

Or how flipping businesses can get you big money! Flipping small businesses could be one of the smartest, and most overlooked ways to build real wealth. After reading an article in Forbes magazine about the Forbes BLK 50 billionaires and the wealthiest African Americans, two things stood out. The first one is that it was only as of the 90's that an African American became a billionaire. The second one is that many of those on the list built their fortunes through equity inves

This is some of the most valuable information I have ever learned, and it completely changed the way I see money. Money manifesting is not about magic or overnight wealth; it’s about understanding your relationship with money and realising how your thoughts, beliefs and emotions directly influence what you allow into your life. Its true value lies in understanding it or another word would be consciousness also known as clarity or awareness: once you understand how money flow

Vlogging has become one of the most powerful digital marketing tools for businesses in 2026. As audiences increasingly prefer video over text, brands that embrace vlogs gain higher visibility, stronger engagement and better trust. Let's start with what is a vlog? A vlog, or the abbreviation for video blog, is a form of content delivering information, experiences or expertise through video rather than written articles. Unlike traditional blogging, vlogging allows viewers to: S

One of the main challenges facing business women today is balancing work and life including caregiving responsibilities. Added to this are difficulties accessing funding, limited networking opportunities, and persistent gender bias. It has been noted that approximately 57% of women over 35 are seriously thinking  about a career change, while a further 35% would potentially consider one. With this in mind, what can help business women take the leap and create meaningful change

In 2026, email marketing  continues to be one of the most effective digital marketing strategies for businesses of all sizes. In a nutshell, Email marketing is sending messages to subscribers who have opted in, with the aim of : building relationships, promoting products or services increasing engagement increasing sales It is a direct access to their audience, making it a reliable and cost-effective communication channel. In addition, modern email marketing platforms go far

This week, people in the UK have been actively searching online for the best free email client . When starting a business, it’s always smart to have effective tools while saving money too, therefore choosing a strong email client can streamline communication, help manage contacts, and support productivity, all without eating into your budget. This is why I am sharing with you the: Top 10 Free Email Clients Gmail Outlook.com Thunderbird Apple Mail Zoho Mail Proton Mail Mail.c

Apple, the makers of the iPhone 17 released in September 2025, remains one of the most profitable companies in the world today because of a powerful business model and loyal customers. In 2025, Apple reported a record revenue of over USD 416 billion, with iPhones still contributing roughly to half of it and its services segment – including the App Store, Apple Music, iCloud and Apple Pay – surpassing USD 100 billion for the first time. Its strength lays in its mix of hardware

Staying informed as a business owner is vital, and reading respected business news magazines can give you insights, trends and inspiration. Here are 9 top business magazines and why they are helpful today: The Economist  – deep global economic analysis. Financial Times  – essential for finance, markets and leadership. Forbes  – highlights innovation, leaders and entrepreneurial success. Bloomberg Businessweek  – strong for data-driven business reporting. Harvard Business Revi

What are the best website builders for small businesses ?  In 2026, this question continues to trend high on Google as small business owners recognise the importance of choosing the right online presence. The best type of website is one that matches your business goals, whether that’s showcasing services, selling products, or engaging customers. A well-designed site helps build credibility, attract customers, and support growth. Here are the top five website builders for smal

Facebook Groups are online networking circles  where people come together around shared interests, personal goals, and life or business experiences. For many women over 35, these networking circles provide valuable motivation, accountability, and clarity , particularly when working on goal setting, career transitions, or starting a business. Facebook networking circles are not only useful for personal development but also play an important role in business growth , learning n

Starting a business can feel overwhelming, especially for first-time entrepreneurs. From building a website to managing customers, marketing your brand, and handling payments, there are many moving parts involved in launching a successful business. The good news is that using the right business tools for startups  can make the process far more manageable. Below are 10 essential business tools  that help new entrepreneurs build, promote, and manage their business efficiently—w

Business Intelligence (BI) refers to the methods and tools used to collect, analyse, and interpret data in order to support better decision-making. For individuals starting a small business, BI helps turn everyday information—such as sales figures, customer feedback, and website traffic—into clear insights. Instead of relying on assumptions, with it business owners can make informed, data-driven choices. Below are some of the key benefits that small businesses can gain by usi

Or How to Choose the Best Business Model When Starting!!! Choosing the right business model is one of the most important decisions you will make when starting a business. A strong idea alone is not enough — the way your business creates and delivers value will ultimately determine its success. The best business model is one that aligns with your skills, financial situation and long-term goals. It should be realistic to launch, sustainable over time and suitable for the proble

And what are Business Models vs Business Model Canvas: Understanding the Difference Hello! While researching different business topics, I came across a recurring question that made me pause: what is the difference between a business model and a business model canvas? Before sharing five easy businesses you can start in 2026 , it’s important to understand this distinction. Knowing how business models work — and how the business model canvas helps structure them — is essential